ROARABLE // PRO
GLOBAL DESKS // NYC --:--:-- NYSE
US TAPE
ROAR ▸

HNST // The Honest Company Inc.

DES <GO> NASDAQ RQD COCKPIT → CIK 0001530979 ↗
Consumer Discretionary • Catalog/Specialty Distribution
$4.59 ▲ +0.02 (+0.44%)
MKT CAP: $492.4M • VOL: 1.77M
HNST // ROARABLE RATING & 5-PILLAR RQD CONFIDENCE 02:00 EST DETERMINISTIC ENGINE
PRIOR: RQD 56/100 [D+] (+0 PT) • UNCHANGED
ROARABLE D+
RQD CONFIDENCE
56 / 100 +0D
5 X 20-PT QUANT PILLARS
E 0 D 35 C 59 B 70 A 86+
Roarable Sell — Weak Fundamentals / Trim
01 MASSIVE / SEC XBRL
Forensic Fundamentals
12 / 20
NEUTRAL
FCF +200% vs NI -120% • ROIC-WACC -26.8% • Z 4.37
02 INSTITUTIONAL TAPE & TREND
Whale & Options Flow
12 / 20
NEUTRAL
52W RANGE 63% • VS 200D +4.8% • RSI 54.3
03 SEC XBRL CAPITAL ALLOCATION
Insider & Capital Conviction
[LOCKED] FLAGGED
UNLOCK BELOW TO REVEAL
04 FRED 90D r-MATRIX
Macro Regime Fit
13 / 20
SOLID
TAILWIND • r(10Y)=+0.00 (+23bp) • r(OAS)=+0.00
05 10-K REDLINE AUDIT
Forensic 10-K Risk
[LOCKED] FLAGGED
UNLOCK BELOW TO REVEAL
ALERT

Why did HNST's Insider & Capital Conviction & Forensic 10-K Risk sub-score just flash a warning? Enter your email to unlock the full 5-Pillar Rating Breakdown + get instant alerts whenever HNST is Upgraded or Downgraded.

HNST // CANDLESTICK & AUTO-TRENDLINE WORKSTATION6M: +31.14%▲ ASCENDING CHANNEL
2026-10-30O $4.56H $4.59L $4.16C $4.59VOL 3.70M
RES: $6.93SUP: $4.24SMA50: $5.22SMA200: $3.78
$6.23$5.33$4.43$3.54$2.64RES $6.93SUP $4.24$4.592026-04-302026-06-152026-07-312026-09-162026-10-30
HNST // INSTITUTIONAL BULL VS. BEAR FORENSIC DEBATE
UNDERWEIGHT CONVICTION: 28/100
BEAR 0
100 BULL

The Honest Company Inc. (HNST) exhibits 33.3% gross margins and -18.2% return on invested capital within Consumer Discretionary (Catalog/Specialty Distribution), balanced against a 24.0x enterprise multiple and 4.8% implied options volatility.

▲ INSTITUTIONAL BULL THESIS (LONG)
01. Operating Leverage & Capital Efficiency Moat

Sustained 33.3% gross profitability converts into -5.0% operating margin and -18.2% ROIC, outpacing sector cost of capital.

ROIC: -18.2% // GM: 33.3%
02. Top-Line Expansion & Cash Conversion

YoY revenue trajectory of -1.9% paired with 2.76% free cash flow yield supports self-funded R&D and capital return.

REV YOY: -1.9% // FCF YLD: 2.76%
03. Balance Sheet Solvency & Forensic Quality

Altman Z-Score of 4.37 and Piotroski F-Score of 5/9 indicate low near-term refinancing stress.

ALTMAN Z: 4.37 // F-SCORE: 5/9
▼ INSTITUTIONAL BEAR THESIS (SHORT / RISK)
01. Multiple Compression & Duration Sensitivity

Trading at 24.0x trailing P/E (— Fwd P/E) leaves valuation vulnerable if real 10Y TIPS yields spike.

P/E: 24.0x // EV/EBITDA: —
02. Options Skew & Event Volatility Risk

Options market prices a ±5.2% implied move with a 0.85 put/call ratio around $4.59 max pain.

IMPL MOVE: ±5.2% // P/C: 0.85
03. Competitive Margin & CapEx Cycle Pressure

Elevated industry capital intensity and customer concentration in Catalog/Specialty Distribution require continuous execution to defend -4.2% net margins.

NET MARGIN: -4.2% // D/E: 0.45x
KEY CATALYST // Upcoming 10-Q/10-K XBRL margin progression, guidance revision vs — forward consensus, and institutional 13F positioning.
MACRO REGIME // Monitor US 10Y Real Yields (DFII10) and High-Yield Credit Spreads (OAS) for beta-adjusted multiple impact (Beta 1.10).
FORM 4 & 13F FLOW OPEN OWN <GO>
FILER SIDE $ VALUE
INSPECT FULL OWNERSHIP LEDGER IN OWN <GO>
UNUSUAL OPTIONS TAPE OPEN OPT <GO>
STRIKE / EXP TYPE PREMIUM
INSPECT GEX & CHAIN IN OPT <GO>
KEY VALUATION & PROFITABILITY RATIOS XBRL FA <GO>
TRAILING P/E —
FORWARD P/E —
EV / EBITDA —
FCF YIELD 2.76%
GROSS MARGIN 33.3%
OPERATING MARGIN -5.0%
NET MARGIN -4.2%
ROIC % -18.2%
REV GROWTH YOY -1.9%
DILUTED EPS TTM —
DEBT / EQUITY —
DIVIDEND YIELD 0.00%
RSI-14 MOMENTUM 23.0
5Y EQUITY BETA —
FRED MACRO SENSITIVITY (PEARSON r) ECST <GO>
MACRO CORRELATION CALIBRATION ACTIVE BELOW.
FRED MACRO REGIME STRESS-TEST SIMULATOR // HNSTPEARSON R VARIANCE ENGINE
01 // SELECT FEDERAL RESERVE & CREDIT SHOCK SCENARIO
02 // POSITION NOTIONAL EXPOSURE
HEADLINE STRESS SCORE
75/100SEVERE DRAWDOWN PRESSURE
PRIMARY FACTOR EXPOSURE
DFII10 // -0.61 r
Latest: 2.08%
EST. DIRECTIONAL MOVE
-8.50%
Implied Px: $4.20
EST. DOLLAR VARIANCE
-$4,248
On $50,000 Notional
[LOCKED // MULTI-FACTOR DRAWDOWN HEDGE & MACRO TRIGGER ALERT]

Unblur the exact $50,000 delta-adjusted ETF/options hedge ratio for HNST & activate live FRED threshold breach alerts.

HEAD-TO-HEAD PEER COMPARISONS COMP <GO>