COMP <GO>
REED vs COST // EV/EBITDA & P/E VALUATION
Reed's Inc. (NYSE) VS. Costco Wholesale Corporation (NASDAQ) • 15-METRIC TALLY: REED 2
— COST 7
■ METRIC PARITY
LAST: $0.69 (-6.33%) • MKT CAP: $8.2M
valuation
—
LAST: $996.08 (+1.36%) • MKT CAP: $441.39B
valuation
31.4x
15-METRIC INSTITUTIONAL SIDE-BY-SIDE SCORECARD (REED VS. COST)
EMERALD CELL = QUANTITATIVE EDGE
| INSTITUTIONAL METRIC | REED | COST | SPREAD (A - B) | ADVANTAGE | DEDICATED URL |
|---|---|---|---|---|---|
| Gross Profit Margin | 20.40% | 12.82% | +7.58 | REED | /gross-margins <GO> |
| Return on Invested Capital (ROIC) | -35.00% | 42.43% | -77.43 | COST | /roic <GO> |
| EV/EBITDA & P/E Valuation ACTIVE | — | 31.4x | — | TIE | /valuation <GO> |
| Free Cash Flow Yield | — | 2.09% | — | TIE | /fcf-yield <GO> |
| Operating Margin | -44.50% | 3.85% | -48.35 | COST | /operating-margins <GO> |
| Net Profit Margin | -46.50% | 3.04% | -49.54 | COST | /net-margins <GO> |
| Revenue Growth (YoY) | -10.20% | 10.14% | -20.34 | COST | /revenue-growth <GO> |
| Dividend Yield & FCF Payout Safety | 0.00% | 0.58% | -0.58 | COST | /dividend-safety <GO> |
| Altman Z-Score & Debt/Equity | — | 9.38 | — | TIE | /balance-sheet <GO> |
| Piotroski F-Score Quality | 1/9 | 6/9 | -5.00 | COST | /piotroski-score <GO> |
| Options Implied Move & Put/Call Skew | — | 4.46% | — | TIE | /options-implied-move <GO> |
| RSI-14 & 200D SMA Momentum | 58.2 | 57.7 | +0.48 | REED | /rsi-technicals <GO> |
| 10Y Yield & FRED Macro Beta | — | 0.73 | — | TIE | /macro-sensitivity <GO> |
| Forward P/E Multiple | — | 39.7x | — | TIE | /forward-pe <GO> |
| Enterprise Scale & Market Cap | $8.2M | $441.39B | -$441.38B | COST | /market-cap <GO> |
5-YEAR HISTORICAL XBRL REVENUE & MARGIN TRAJECTORY SEC FORM 10-K FY
| FISCAL YEAR | REED REV | COST REV | REED GROSS % | COST GROSS % | REED FCF | COST FCF |
|---|---|---|---|---|---|---|
| FY 2026 | — | $303.15B | — | 12.8% | — | $9.38B |
| FY 2025 | $34.1M | $275.24B | 20.4% | 12.8% | -$17.3M | $7.84B |
| FY 2024 | $38.0M | $254.45B | 30.0% | 12.6% | -$6.3M | $6.63B |
| FY 2023 | $44.7M | $242.29B | — | 12.3% | -$4.3M | $6.75B |
| FY 2022 | — | $226.95B | — | 12.2% | — | $3.50B |
FRED MACRO REGIME CORRELATION COMPARISON PEARSON r
REED // BETA —
COST // BETA 0.73