COMP <GO>
PRTH vs MAX // OPTIONS IMPLIED MOVE & PUT/CALL SKEW
Priority Technology Holdings Inc. (NASDAQ) VS. MediaAlpha Inc. (Class A) (NYSE) • 15-METRIC TALLY: PRTH 6
— MAX 4
■ METRIC PARITY
LAST: $7.85 (0.00%) • MKT CAP: $647.2M
options-implied-move
—
LAST: $14.13 (+20.56%) • MKT CAP: $836.4M
options-implied-move
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15-METRIC INSTITUTIONAL SIDE-BY-SIDE SCORECARD (PRTH VS. MAX)
EMERALD CELL = QUANTITATIVE EDGE
| INSTITUTIONAL METRIC | PRTH | MAX | SPREAD (A - B) | ADVANTAGE | DEDICATED URL |
|---|---|---|---|---|---|
| Gross Profit Margin | — | 15.00% | — | TIE | /gross-margins <GO> |
| Return on Invested Capital (ROIC) | 12.90% | 19.70% | -6.80 | MAX | /roic <GO> |
| EV/EBITDA & P/E Valuation | 9.9x | 41.1x | -31.20 | PRTH | /valuation <GO> |
| Free Cash Flow Yield | 11.60% | 7.80% | +3.80 | PRTH | /fcf-yield <GO> |
| Operating Margin | 14.80% | 2.00% | +12.80 | PRTH | /operating-margins <GO> |
| Net Profit Margin | 5.80% | 2.30% | +3.50 | PRTH | /net-margins <GO> |
| Revenue Growth (YoY) | 8.30% | 28.80% | -20.50 | MAX | /revenue-growth <GO> |
| Dividend Yield & FCF Payout Safety | 0.00% | 0.00% | 0.00 | TIE | /dividend-safety <GO> |
| Altman Z-Score & Debt/Equity | 0.75 | 2.64 | -1.89 | MAX | /balance-sheet <GO> |
| Piotroski F-Score Quality | 7/9 | 7/9 | 0.00 | TIE | /piotroski-score <GO> |
| Options Implied Move & Put/Call Skew ACTIVE | — | — | — | TIE | /options-implied-move <GO> |
| RSI-14 & 200D SMA Momentum | 76.9 | 76.0 | +0.87 | PRTH | /rsi-technicals <GO> |
| 10Y Yield & FRED Macro Beta | — | — | — | TIE | /macro-sensitivity <GO> |
| Forward P/E Multiple | 10.8x | 27.4x | -16.60 | PRTH | /forward-pe <GO> |
| Enterprise Scale & Market Cap | $647.2M | $836.4M | -$189.2M | MAX | /market-cap <GO> |
5-YEAR HISTORICAL XBRL REVENUE & MARGIN TRAJECTORY SEC FORM 10-K FY
| FISCAL YEAR | PRTH REV | MAX REV | PRTH GROSS % | MAX GROSS % | PRTH FCF | MAX FCF |
|---|---|---|---|---|---|---|
| FY 2025 | $953.0M | $1.11B | — | 15.0% | $75.1M | $65.3M |
| FY 2024 | $879.7M | $864.7M | — | 16.6% | $63.9M | $45.6M |
| FY 2023 | $755.6M | $388.1M | — | — | $81.3M | $20.2M |
FRED MACRO REGIME CORRELATION COMPARISON PEARSON r
PRTH // BETA —
MAX // BETA —