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CRTO vs IBTA // GROSS PROFIT MARGIN

Criteo S.A. (NASDAQ) VS. Ibotta Inc. (Class A) (NYSE) • 15-METRIC TALLY: CRTO 5 — IBTA 4
▲ GROSS PROFIT MARGIN LEADER: IBTA
gross-margins
54.00%
gross-margins
79.20%
15-METRIC INSTITUTIONAL SIDE-BY-SIDE SCORECARD (CRTO VS. IBTA) EMERALD CELL = QUANTITATIVE EDGE
INSTITUTIONAL METRIC CRTO IBTA SPREAD (A - B) ADVANTAGE DEDICATED URL
Gross Profit Margin ACTIVE 54.00% 79.20% -25.20 IBTA /gross-margins <GO>
Return on Invested Capital (ROIC) 19.80% -0.70% +20.50 CRTO /roic <GO>
EV/EBITDA & P/E Valuation — — — TIE /valuation <GO>
Free Cash Flow Yield — 6.55% — TIE /fcf-yield <GO>
Operating Margin 10.40% -0.20% +10.60 CRTO /operating-margins <GO>
Net Profit Margin 7.70% 1.00% +6.70 CRTO /net-margins <GO>
Revenue Growth (YoY) 0.60% -6.80% +7.40 CRTO /revenue-growth <GO>
Dividend Yield & FCF Payout Safety 0.00% 0.00% 0.00 TIE /dividend-safety <GO>
Altman Z-Score & Debt/Equity 2.14 3.62 -1.48 IBTA /balance-sheet <GO>
Piotroski F-Score Quality 7/9 6/9 +1.00 CRTO /piotroski-score <GO>
Options Implied Move & Put/Call Skew — — — TIE /options-implied-move <GO>
RSI-14 & 200D SMA Momentum 41.4 66.4 -24.94 IBTA /rsi-technicals <GO>
10Y Yield & FRED Macro Beta — — — TIE /macro-sensitivity <GO>
Forward P/E Multiple 4.6x — — TIE /forward-pe <GO>
Enterprise Scale & Market Cap $729.6M $1.14B -$415.0M IBTA /market-cap <GO>
5-YEAR HISTORICAL XBRL REVENUE & MARGIN TRAJECTORY SEC FORM 10-K FY
FISCAL YEAR CRTO REV IBTA REV CRTO GROSS % IBTA GROSS % CRTO FCF IBTA FCF
FY 2025 $1.94B $342.4M 54.0% 79.2% $311.2M $75.0M
FY 2024 $1.93B $367.3M 50.8% 86.4% $258.2M $115.0M
FY 2023 $1.95B $320.0M — — $224.2M $22.7M
FRED MACRO REGIME CORRELATION COMPARISON PEARSON r
CRTO // BETA —
IBTA // BETA —