COMP <GO>
CRTO vs GOOGL // RETURN ON INVESTED CAPITAL (ROIC)
Criteo S.A. (NASDAQ) VS. Alphabet Inc. (Class A) (NASDAQ) • 15-METRIC TALLY: CRTO 4
— GOOGL 7
▲ RETURN ON INVESTED CAPITAL (ROIC) LEADER: CRTO
LAST: $14.89 (+2.97%) • MKT CAP: $729.6M
roic
19.80%
LAST: $283.82 (-12.64%) • MKT CAP: $3.49T
roic
16.59%
15-METRIC INSTITUTIONAL SIDE-BY-SIDE SCORECARD (CRTO VS. GOOGL)
EMERALD CELL = QUANTITATIVE EDGE
| INSTITUTIONAL METRIC | CRTO | GOOGL | SPREAD (A - B) | ADVANTAGE | DEDICATED URL |
|---|---|---|---|---|---|
| Gross Profit Margin | 54.00% | 60.86% | -6.86 | GOOGL | /gross-margins <GO> |
| Return on Invested Capital (ROIC) ACTIVE | 19.80% | 16.59% | +3.21 | CRTO | /roic <GO> |
| EV/EBITDA & P/E Valuation | — | 19.9x | — | TIE | /valuation <GO> |
| Free Cash Flow Yield | — | 0.58% | — | TIE | /fcf-yield <GO> |
| Operating Margin | 10.40% | 33.32% | -22.92 | GOOGL | /operating-margins <GO> |
| Net Profit Margin | 7.70% | 50.03% | -42.33 | GOOGL | /net-margins <GO> |
| Revenue Growth (YoY) | 0.60% | 22.21% | -21.61 | GOOGL | /revenue-growth <GO> |
| Dividend Yield & FCF Payout Safety | 0.00% | 0.31% | -0.31 | GOOGL | /dividend-safety <GO> |
| Altman Z-Score & Debt/Equity | 2.14 | 8.30 | -6.16 | GOOGL | /balance-sheet <GO> |
| Piotroski F-Score Quality | 7/9 | 6/9 | +1.00 | CRTO | /piotroski-score <GO> |
| Options Implied Move & Put/Call Skew | — | 6.49% | — | TIE | /options-implied-move <GO> |
| RSI-14 & 200D SMA Momentum | 41.4 | 34.6 | +6.83 | CRTO | /rsi-technicals <GO> |
| 10Y Yield & FRED Macro Beta | — | 1.22 | — | TIE | /macro-sensitivity <GO> |
| Forward P/E Multiple | 4.6x | 21.4x | -16.79 | CRTO | /forward-pe <GO> |
| Enterprise Scale & Market Cap | $729.6M | $3.49T | -$3.49T | GOOGL | /market-cap <GO> |
5-YEAR HISTORICAL XBRL REVENUE & MARGIN TRAJECTORY SEC FORM 10-K FY
| FISCAL YEAR | CRTO REV | GOOGL REV | CRTO GROSS % | GOOGL GROSS % | CRTO FCF | GOOGL FCF |
|---|---|---|---|---|---|---|
| FY 2025 | $1.94B | $402.84B | 54.0% | 59.6% | $311.2M | $73.27B |
| FY 2024 | $1.93B | $350.02B | 50.8% | 58.2% | $258.2M | $72.76B |
| FY 2023 | $1.95B | $307.39B | — | 56.6% | $224.2M | $69.50B |
| FY 2022 | — | $282.84B | — | 55.4% | — | $60.01B |
| FY 2021 | — | $257.64B | — | 56.9% | — | $67.01B |
FRED MACRO REGIME CORRELATION COMPARISON PEARSON r
CRTO // BETA —
GOOGL // BETA 1.22