Communication Services • Social Platforms & AI-Driven Digital Advertising • SIC 7370
$614.99 ▼ -9.53
(-1.53%)
MKT CAP: $1.60T • VOL: 25.02M
52W L $520 52W H $780
CONSENSUS RATING DISTRIBUTION (69 DESKS)
BUY: 61 HOLD: 7
SELL: 1
12M STREET TARGET RANGE
IMPLIED: +17.3%
LOW
$621
MEDIAN
$726
MEAN
$721
HIGH
$772
STREET BS CREDIBILITY SCORE 1Y BACKTESTED
66/100
EMPIRICAL HIT RATE VS SPOT
GRADES WHETHER SELL-SIDE TARGET REVISIONS LEAD OR CHASE META TAPE
META // FIRM-BY-FIRM ANALYST BACKTEST & BS DETECTOR (ANR <GO>)
2026-10-01
| INSTITUTION / ANALYST | ACTION | RATING | TARGET | PRIOR PT | CALL DATE | PX AT CALL | RET SINCE CALL | 1Y ACCURACY | BS GRADE |
|---|---|---|---|---|---|---|---|---|---|
| Jefferies Brent Thill / James Heaney | UPGRADE | OUTPERFORM | $714.05 | $649.79 | 2026-03-27 | $525.72 | +17.0% | 80% | A |
| Evercore ISI Mark Mahaney | REITERATE | STRONG BUY | $757.10 | $688.96 | 2026-07-31 | $556.71 | +10.5% | 74% | B |
| Bernstein SocGen Group Mark Shmulik / Laurent Yoon | REITERATE | OUTPERFORM | $721.43 | $656.50 | 2026-06-18 | $577.22 | +6.5% | 69% | B |
| Bank of America Securities Justin Post | UPGRADE | STRONG BUY | $771.86 | $702.39 | 2026-08-28 | $578.02 | +6.4% | 69% | B |
| Barclays Ross Sandler | DOWNGRADE | UNDERPERFORM | $620.57 | $664.01 | 2026-02-27 | $648.18 | -5.1% | 68% | B |
| Goldman Sachs Eric Sheridan | UPGRADE | STRONG BUY | $743.57 | $676.65 | 2026-08-14 | $589.85 | +4.3% | 65% | C |
| Citigroup Ronald Josey | TARGET REV | OUTPERFORM | $712.82 | $648.67 | 2026-05-22 | $610.26 | +0.8% | 62% | C |
| J.P. Morgan Doug Anmuth | REITERATE | STRONG BUY | $738.65 | $790.36 | 2026-07-17 | $646.01 | -4.8% | 61% | C |
| UBS Stephen Ju | UPGRADE | OUTPERFORM | $699.29 | $748.24 | 2026-04-24 | $675.03 | -8.9% | 58% | C |
| Morgan Stanley Brian Nowak | UPGRADE | STRONG BUY | $731.27 | $782.46 | 2026-09-11 | $648.03 | -5.1% | 57% | C |