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LAMR vs MS // DIVIDEND YIELD & FCF PAYOUT SAFETY

Lamar Advertising Company (NASDAQ) VS. Morgan Stanley (NYSE) • 15-METRIC TALLY: LAMR 8 — MS 5
▲ DIVIDEND YIELD & FCF PAYOUT SAFETY LEADER: MS
dividend-safety
2.21%
15-METRIC INSTITUTIONAL SIDE-BY-SIDE SCORECARD (LAMR VS. MS) EMERALD CELL = QUANTITATIVE EDGE
INSTITUTIONAL METRIC LAMR MS SPREAD (A - B) ADVANTAGE DEDICATED URL
Gross Profit Margin 83.50% 41.00% +42.50 LAMR /gross-margins <GO>
Return on Invested Capital (ROIC) 14.80% 3.00% +11.80 LAMR /roic <GO>
EV/EBITDA & P/E Valuation 20.8x 31.0x -10.20 LAMR /valuation <GO>
Free Cash Flow Yield 4.23% -7.25% +11.48 LAMR /fcf-yield <GO>
Operating Margin 17.10% 24.60% -7.50 MS /operating-margins <GO>
Net Profit Margin 13.00% 20.20% -7.20 MS /net-margins <GO>
Revenue Growth (YoY) 18.70% 5.50% +13.20 LAMR /revenue-growth <GO>
Dividend Yield & FCF Payout Safety ACTIVE 0.00% 2.21% -2.21 MS /dividend-safety <GO>
Altman Z-Score & Debt/Equity 2.38 0.46 +1.92 LAMR /balance-sheet <GO>
Piotroski F-Score Quality 7/9 5/9 +2.00 LAMR /piotroski-score <GO>
Options Implied Move & Put/Call Skew 7.00% 7.00% 0.00 TIE /options-implied-move <GO>
RSI-14 & 200D SMA Momentum 64.5 43.3 +21.21 LAMR /rsi-technicals <GO>
10Y Yield & FRED Macro Beta 1.04 1.04 0.00 TIE /macro-sensitivity <GO>
Forward P/E Multiple 23.1x 16.5x +6.60 MS /forward-pe <GO>
Enterprise Scale & Market Cap $16.15B $298.41B -$282.26B MS /market-cap <GO>
5-YEAR HISTORICAL XBRL REVENUE & MARGIN TRAJECTORY SEC FORM 10-K FY
FISCAL YEAR LAMR REV MS REV LAMR GROSS % MS GROSS % LAMR FCF MS FCF
FY 2025 $0 $0 — — $683.2M -$17.89B
FY 2024 $0 $0 — — $748.3M $1.36B
FY 2023 $0 $0 — — $783.6M -$33.54B
FRED MACRO REGIME CORRELATION COMPARISON PEARSON r
LAMR // BETA 1.04
MS // BETA 1.04