The market could use a few victories in the days ahead, which will be filled with more earnings, an election, and jobs data.
Why SMPL Stock slipped -1.66% Today — RQD Quant Desk Flash
The Simply Good Foods Company (SMPL) carries a Roarable Rating of C (Hold) with 63/100 RQD Confidence. The composite score sits in the neutral Hold band (59–69), meaning current holders don’t need to panic-sell while prospective buyers can wait for a move into the 70+ Buy zone.
Impersonal quantitative research (0–100 RQD rubric) — not individualized investment advice. Past performance does not guarantee future results. Full Disclaimer
SEC Form 4 / 13F Thermometer: 85% Net Buy • Cannibal Buyback (-2.64% YoY Shares)
Altman Z-Score 2.13 (WATCH ZONE (1.8–3.0)) • Piotroski F-Score 8/9
Put hedging (50% put share) caps near-term gamma upside (-13 pts vs max)
⚔️ Adversarial Opposing Case: Why the SMPL Bull Thesis Could Fail
Even with a 63/100 (C) score, SMPL faces multiple-compression risk if 8.9x trailing P/E re-rate toward historical sector medians or if hyperscaler/enterprise customer concentration slows in upcoming 10-Q filings.
Broader market pullbacks can still drag down strong stocks in the short run.
Dilution & Margin Drag: Cannibal Buyback (-2.64% YoY Shares) — any gross margin slip below 33.7% triggers an automatic RQD downgrade.
Technical & Forensic Kill-Switch: A daily close below the 50D SMA ($10.41) or 200D SMA ($12.85) invalidates the momentum regime and cuts Target Base ($10.90) toward Bear Floor ($8.50).
Why SMPL Stock slipped -1.66% Today — RQD Quant Desk Flash
The Simply Good Foods Company (SMPL) slipped -1.66% to $10.66, trading at 10% of its 52-week range ($9.38 – $22). Solid 36% profit margin (6% return on capital), mixed timing at 9x P/E—hold if owned, no rush to chase.
- ▸Technical Tape: Trading at 10% of its 52-week range ($9.38 – $22) with RSI-14 at 59 (BULLISH MOMENTUM).
- ▸Volatility Profile: Historical 20-day realized swing band of ±10.6% around $10.66 (no active unusual options sweep snapshot on file).
- ▸Fundamental Anchor: Roarable C (Hold) backed by 36.2% gross margin and $157.9M annual free cash flow.
Haley Stevens had lost the Democratic nomination for Senate in Michigan to Abdul El-Sayed earlier this year.
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Scheduled RQD Strong Buys & Whale Accumulation Briefing (SMPL Tape Review)
- ✓Breakdown of the highest-scoring RQD Green-Light breakouts across our 5,200+ rated universe
- ✓Forensic Red-Light accounting & dilution traps to review on your watchlist
- ✓Includes downloadable .ics calendar invite & nightly RQD rating-change email alerts
SMPL Dilution Monitor, Expectations Hurdle, Butterfly Connections & Policy Exposure
Multi-year comparable XBRL diluted share count not disclosed (ETF or recent listing).
vs. +9.0% actual YoY revenue growth (assuming 9.25% cost of equity & 16.5x terminal multiple).
No active Ellis Vennor swing setup published on SMPL today. View full Setup Ledger →
No direct multi-tier Butterfly edges indexed yet for SMPL. Explore sector supply chains on /butterfly.
📊 Quantitative Sector Peer Comparison, SEC Filing Delta & Investment FAQ (SMPL)
1. Head-to-Head Consumer Staples Peer Comparison (SMPL vs. BRBR, SENEA, SENEB, OFRM)
Industry: Packaged Foods (41 Tracked Issuers)Across 146 tracked Consumer Staples securities in the Roarable RQD universe, The Simply Good Foods Company (SMPL) ranks #39 by composite RQD confidence (63/100, grade C) and #76 by equity capitalization ($925.9M). Within this direct 5-issuer industry benchmark cohort, BRBR leads on earnings valuation at 4.9x trailing P/E, while BRBR leads on capital efficiency and profitability with 46.3% ROIC and 33.3% gross margin. BRBR currently holds the highest overall quantitative score in the immediate peer group at 75/100 (B) compared with SMPL at 63/100 (C).
| Ticker / Company | Roarable Grade | RQD Score | Trailing P/E | Gross Margin | ROIC | 1D Change | Market Cap | Head-to-Head |
|---|---|---|---|---|---|---|---|---|
| SMPL
ACTIVE
The Simply Good Foods Company | C | 63/100 | 8.9x | 36.2% | 6.4% | -1.66% | $925.9M | Benchmark Subject |
| BRBR BellRing Brands Inc. | B | 75/100 | 4.9x | 33.3% | 46.3% | -2.48% | $1.05B | /brbr-vs-smpl → |
| SENEA Seneca Foods Corp. (Class A) | D | 51/100 | 9.4x | — | 16.1% | +1.54% | $1.08B | /senea-vs-smpl → |
| SENEB Seneca Foods Corp. (Class B) | D+ | 57/100 | 9.4x | — | 16.1% | 0.00% | $1.08B | /seneb-vs-smpl → |
| OFRM Once Upon a Farm PBC | D+ | 56/100 | — | — | — | -1.72% | $670.6M | /ofrm-vs-smpl → |
2. Multi-Year SEC XBRL Revenue, Cash Flow & Balance-Sheet Trajectory (FY2023–FY2025)
SEC EDGAR 10-K • FILED 2025-08-30 • CIK 0001702744In its most recent audited fiscal period (FY2025, filed 2025-08-30), The Simply Good Foods Company (SMPL) reported GAAP revenue of $1.45B (+9.0% vs. FY2024 revenue of $1.33B , and +16.8% cumulative change since FY2023) , GAAP net income of $103.6M, operating cash flow of $178.5M, and free cash flow of $157.9M (-24.8% YoY). On the balance sheet, SMPL closed FY2025 with $2.45B in total assets against $396.7M in total debt (Altman Z-Score: 2.13, Piotroski F-Score: 8/9).
| Fiscal Period | Filing Date | Revenue | Net Income | Operating Cash Flow | Free Cash Flow | Total Assets | Total Debt |
|---|---|---|---|---|---|---|---|
| FY2025 (FY) | 2025-08-30 | $1.45B | $103.6M | $178.5M | $157.9M | $2.45B | $396.7M |
| FY2024 (FY) | 2024-08-31 | $1.33B | $139.3M | $215.7M | $210.0M | $2.43B | $348.0M |
| FY2023 (FY) | 2023-08-26 | $1.24B | $133.6M | $171.1M | $171.1M | — | — |
3. SMPL Data-Verified Investor FAQ (RQD Rating, Sector Peers, SEC Forensics & Technicals)
✓ SCHEMA.ORG FAQPAGE JSON-LD ENABLEDIs SMPL stock a Buy, Hold, or Sell right now according to Roarable's RQD model?
As of 2026-11-01, The Simply Good Foods Company (NASDAQ: SMPL) is rated C (Hold / HOLD) by Roarable's 5-pillar RQD engine with a composite confidence score of 63/100 at a spot price of $10.66 (-1.66% 1D, market cap $925.9M). Pillar breakdown: Fundamental Cash Engine 11/20, Institutional 13F & Options Flow 7/20, Executive Insider Alignment 14/20, FRED Macro Regime Fit 14/20, and SEC Balance-Sheet Forensics 17/20. Across 146 tracked Consumer Staples issuers, SMPL ranks #39 in composite RQD confidence.
How does SMPL compare to BRBR and SENEA in the Consumer Staples sector?
Within the Consumer Staples sector (Packaged Foods), SMPL carries a Roarable C (63/100 RQD), trailing P/E of 8.9x, gross margin of 36.2%, and ROIC of 6.4%. By comparison, BRBR (BellRing Brands Inc.) holds a B grade (75/100 RQD, P/E 4.9x, ROIC 46.3%, cap $1.05B) and SENEA (Seneca Foods Corp. (Class A)) posts a D grade (51/100 RQD, P/E 9.4x, ROIC 16.1%, cap $1.08B). Among the 5-stock peer group, BRBR leads on earnings multiple (4.9x) while BRBR leads on capital efficiency (46.3% ROIC).
What are the biggest fundamental strengths and SEC risk factors for SMPL?
Per SMPL's SEC EDGAR XBRL 10-K filing (FY2025, filed 2025-08-30, CIK 0001702744), The Simply Good Foods Company generated $1.45B in revenue (+9.0% YoY), $103.6M in net income, and $157.9M in free cash flow against $2.45B in total assets and $396.7M in total debt. Key quantitative strengths: Company leadership has skin in the game with net positive insider conviction.. Primary risk factors monitored: Broader market pullbacks can still drag down strong stocks in the short run.. Institutional options positioning shows a 50% call / 50% put premium split.
Where is SMPL trading relative to its 50-day, 200-day, and 52-week technical levels?
SMPL last traded at $10.66 (-1.66% on volume of 2,881,152 shares), positioning the stock +2.40% above its 50-day simple moving average ($10.41) and -17.04% below its 200-day simple moving average ($12.85). Across its 52-week range of $9.38 to $22.00, SMPL sits at the 10.1% percentile with a 14-day RSI of 59.0 (BULLISH MOMENTUM) and an implied next-earnings move of ±10.6% ($9.53 to $11.79).
SMPL Investor FAQ & Complete 8-Part Research Index
100% OPEN ACCESS • SEC EDGAR × CBOE × FREDWhy is SMPL stock moving today?
Why SMPL Stock slipped -1.66% Today — RQD Quant Desk Flash. Solid 36% profit margin (6% return on capital), mixed timing at 9x P/E—hold if owned, no rush to chase.