MARKET WIRECNBC • 2h ago
Here are 3 big things we're watching in the stock market in the week aheadThe market could use a few victories in the days ahead, which will be filled with more earnings, an election, and jobs data.
Why SONO Stock slipped -1.63% Today — RQD Quant Desk Flash
$17.46 -1.63% NASDAQ • Live Quote vs Prior Daily Close (Synced Snapshot)
EXT / AFTER-HRS: $17.38
Sonos Inc. (SONO) carries a Roarable Rating of D+ (Sell) with 56/100 RQD Confidence due to weak cash-flow efficiency and sensitivity to current interest rates. Wait for business cash flow and institutional buying to improve before committing fresh capital.
ROARABLE D+ • SELL / AVOID
Cap $2.07B
INTERACTIVE SCENARIO DECK:
EXT / AFTER-HRS: $17.38 (-0.48%)🧬 Disciplined Float (-0.40% YoY Shares)⚙️ Cash Engine: 12/20 (C-) • 9.5% FCF Margin
Verify 90D Bucket Audit →📊 Historical Track Record: Scores of 56/100 (D+) historically posted market-perform odds over rolling 90-day windows (-0.4% avg 90D alpha vs SPY • 51.8% hit rate — wait for RQD ≥ 70 breakout).
Audit Bucket Track Record →RQD QUANT TACHOMETERSELL / AVOID • D+
JEV AI Jury Split (Battleground)
Cash
SEC
Whale
Impersonal quantitative research (0–100 RQD rubric) — not individualized investment advice. Past performance does not guarantee future results. Full Disclaimer
5-PILLAR SNOWFLAKE RADARRw D · Rk C
Each axis scored 0–20
12M PRICE TARGET CONE-0.9% Base Target
WHALE OPTIONS SNAPSHOT: — (No Active Options Snapshot on file for SONO)Realized 20D OHLCV Swing Band: ±7.3%
Deterministic 5-Pillar Attribution (56/100 Composite)
🔍 WHY SONO SCORES 56/100 (D+) — TOP 3 DRIVERS2 Bullish Pillars + #1 Risk Drag
▲ #1 Bullish Driver: Macro Regime Fit+14/20 pts (25% of score)
FRED Regime × Technicals: 68% of 52W Range • RSI-14 at 38 (NEUTRAL RANGE)
▲ #2 Bullish Driver: Cash Engine Quality+12/20 pts (21% of score)
SEC XBRL FY 2025 (10-K): 9.5% FCF Margin ($136.9M FCF) & 43.7% Gross Margin
▼ #1 Drag / Risk Factor: Insider Conviction & Share Dilution9/20 pts (-11 pt drag)
Disciplined Float (-0.40% YoY Shares) & executive Form 4 sales trim 11 pts from alignment
📈 PAST 4 QUARTERS RQD vs SUBSEQUENT RETURNQ1 → Q2 → Q3 → Current
Q1 (-3Q)Grade D$17.26+0.5% Next Q
48
Q2 (-2Q)Grade C-$17.34+1.2% Next Q
51
Q3 (-1Q)Grade C-$17.54-0.5% Next Q
53
CurrentGrade D+$17.46-0.4% Hist 90D α
56
Trajectory: D (48) → D+ (56)Full Audit →
⚔️ ADVERSARIAL OPPOSING CASE & FORENSIC KILL-SWITCH (WHY THE BULL/BEAR THESIS COULD FAIL)GIDEON ASHMERE // FORENSIC SHORT & KILL-SWITCH DOSSIER
⚔️ Adversarial Opposing Case: Why the SONO Bull Thesis Could Fail
Even with a 56/100 (D+) score, SONO faces multiple-compression risk if current valuation multiples re-rate toward historical sector medians or if hyperscaler/enterprise customer concentration slows in upcoming 10-Q filings.
⚠️ Forensic Kill-Switch #1
Company executives have done more routine share selling than personal cash buying lately.
⚠️ Forensic Kill-Switch #2
Recent SEC filings added new risk-factor disclosures that warrant keeping an eye on margins.
⚠️ Forensic Kill-Switch #3
Technical & Forensic Kill-Switch: A daily close below the 50D SMA ($16.63) or 200D SMA ($15.26) invalidates the momentum regime and cuts Target Base ($17.30) toward Bear Floor ($13.49).
🎲 LIVE PREDICTION MARKET ODDS TIED TO $SONO• $2.4M Crowd Pool • Kalshi / Polymarket Composite
Contract: “SONO Beats Next Quarter EPS Consensus (Dec 26, 2026) & Holds Above 200D SMA”
AUTOMATED RQD QUANT DESK MOVER BRIEFINGFull Market News Desk →
Why SONO Stock slipped -1.63% Today — RQD Quant Desk Flash
Sonos Inc. (SONO) slipped -1.63% to $17.46, trading at 68% of its 52-week range ($12.44 – $19.82). Stretched risk/reward at current multiples (-31% return on capital) under elevated 10-year interest-rate pressure.
- ▸Technical Tape: Trading at 68% of its 52-week range ($12.44 – $19.82) with RSI-14 at 38 (NEUTRAL RANGE).
- ▸Volatility Profile: Historical 20-day realized swing band of ±7.3% around $17.46 (no active unusual options sweep snapshot on file).
- ▸Fundamental Anchor: Roarable D+ (Sell) backed by 43.7% gross margin and $136.9M annual free cash flow.
Live SONO Headlines & Catalysts
MARKET WIRECNBC • 3h ago
Democratic Rep. Stevens endorses Rogers over El-Sayed in Michigan Senate electionHaley Stevens had lost the Democratic nomination for Senate in Michigan to Abdul El-Sayed earlier this year.
RISK WATCHReuters • 4h ago
Israeli strikes kill eight people in Gaza - medics say - ReutersIsraeli strikes kill eight people in Gaza - medics say Reuters
MARKET WIREReuters • 5h ago
Russia's FSB says minor detained over park attack threat after US tip-off - ReutersRussia's FSB says minor detained over park attack threat after US tip-off Reuters
MARKET WIREReuters • 6h ago
Iran, Qatari mediators hold third day of talks to end US-Iran war - ReutersIran, Qatari mediators hold third day of talks to end US-Iran war Reuters
CATALYSTReuters • 7h ago
Qatar surges, bucking Gulf market slide on Iran war concerns - ReutersQatar surges, bucking Gulf market slide on Iran war concerns Reuters
MARKET WIREReuters • 7h ago
OPEC+ keeps December oil output targets steady ahead of tougher call for 2027 - ReutersOPEC+ keeps December oil output targets steady ahead of tougher call for 2027 Reuters
MARKET WIREReuters • 7h ago
German ministers pledge tough action after rioters damage stores in Frankfurt - ReutersGerman ministers pledge tough action after rioters damage stores in Frankfurt Reuters
ON-DEMAND RQD QUANT WORKSHOP • SPONSORED / PARTNER SPOTLIGHTHosted by Perry Belcher & Roarable Forensic Quant Desk
Red-Light Warning Desk: Spotting SEC Cash-Flow & Dilution Risks Before Downgrades (Featuring SONO)
- ✓Walkthrough of SONO's RQD Radar, SEC cash-conversion gap & downside invalidation levels
- ✓3 asymmetric Bear/Hedge frameworks when 10-year Treasury yields stay elevated
- ✓Includes nightly RQD rating-change & forensic signal email alerts on your tracked stocks
RQD INSIDER CLUB WAITLIST$49/YR PLANNED
Want Custom AI PineScript / Python Indicators & Priority Rating-Change Alerts?
SONO // CANDLESTICK & AUTO-TRENDLINE WORKSTATION6M: +17.73%▲ ASCENDING CHANNEL
2026-10-30O $17.42H $17.46L $15.98C $17.46VOL 1.53M
RES: $18.68SUP: $15.03SMA50: $16.63SMA200: $15.26
PRIMARY-SOURCE FORENSICS, SECOND-ORDER LINKS & AI ANALYST DESK
SONO Dilution Monitor, Expectations Hurdle, Butterfly Connections & Policy Exposure
Share Count & Dilution Monitor (#25)
Multi-year comparable XBRL diluted share count not disclosed (ETF or recent listing).
Reverse-DCF Expectations Hurdle (#30)
8.0%/yr Implied 5Y Growth
vs. -4.9% actual YoY revenue growth (assuming 9.25% cost of equity & 16.5x terminal multiple).
Ellis Vennor Setup Ledger (#33)
No active Ellis Vennor swing setup published on SONO today. View full Setup Ledger →
🦋 Documented & Second-Order Butterfly Connections
Open Graph →
No direct multi-tier Butterfly edges indexed yet for SONO. Explore sector supply chains on /butterfly.
AI Analyst Theses, Washington Policy & Company Video
🎬 No recent verified company-specific video clip queued for SONO today (we never pad ticker pages with unrelated generic clips). Browse Macro Video Desk →
DETERMINISTIC MULTI-FACTOR EQUITY AUDIT • SEC EDGAR XBRL × RQD PEER BENCHMARK
📊 Quantitative Sector Peer Comparison, SEC Filing Delta & Investment FAQ (SONO)
Consumer Staples Rank #71 of 146
⚔️ KN vs SONO Full Matrix →
1. Head-to-Head Consumer Staples Peer Comparison (SONO vs. KN, GNSS, UEIC, KOSS)
Industry: Consumer Electronics/Appliances (22 Tracked Issuers)Across 146 tracked Consumer Staples securities in the Roarable RQD universe, Sonos Inc. (SONO) ranks #71 by composite RQD confidence (56/100, grade D+) and #54 by equity capitalization ($2.07B). Within this direct 5-issuer industry benchmark cohort, KN leads on earnings valuation at 67.0x trailing P/E, while KN leads on capital efficiency and profitability with 6.6% ROIC and 43.2% gross margin. KN currently holds the highest overall quantitative score in the immediate peer group at 62/100 (C) compared with SONO at 56/100 (D+).
| Ticker / Company | Roarable Grade | RQD Score | Trailing P/E | Gross Margin | ROIC | 1D Change | Market Cap | Head-to-Head |
|---|---|---|---|---|---|---|---|---|
| SONO
ACTIVE
Sonos Inc. | D+ | 56/100 | — | 43.7% | -30.5% | -1.63% | $2.07B | Benchmark Subject |
| KN Knowles Corporation | C | 62/100 | 67.0x | 43.2% | 6.6% | +0.66% | $2.96B | /kn-vs-sono → |
| GNSS Genasys Inc. | E | 34/100 | — | 41.6% | -35.0% | +5.63% | $77.0M | /gnss-vs-sono → |
| UEIC Universal Electronics Inc. | D | 47/100 | — | 28.9% | -4.4% | -3.79% | $65.3M | /ueic-vs-sono → |
| KOSS Koss Corporation | E | 34/100 | — | 37.8% | -4.9% | -0.58% | $32.3M | /koss-vs-sono → |
2. Multi-Year SEC XBRL Revenue, Cash Flow & Balance-Sheet Trajectory (FY2023–FY2025)
SEC EDGAR 10-K • FILED 2025-09-27 • CIK 0001314727In its most recent audited fiscal period (FY2025, filed 2025-09-27), Sonos Inc. (SONO) reported GAAP revenue of $1.44B (-4.9% vs. FY2024 revenue of $1.52B , and -12.8% cumulative change since FY2023) , GAAP net income of -$61.1M, operating cash flow of $136.9M, and free cash flow of $136.9M (-27.9% YoY). On the balance sheet, SONO closed FY2025 with $947.9M in total assets against $0 in total debt (Altman Z-Score: 4.10, Piotroski F-Score: 5/9).
| Fiscal Period | Filing Date | Revenue | Net Income | Operating Cash Flow | Free Cash Flow | Total Assets | Total Debt |
|---|---|---|---|---|---|---|---|
| FY2025 (FY) | 2025-09-27 | $1.44B | -$61.1M | $136.9M | $136.9M | $947.9M | — |
| FY2024 (FY) | 2024-09-28 | $1.52B | -$38.1M | $189.9M | $189.9M | $963.6M | — |
| FY2023 (FY) | 2023-09-30 | $1.66B | -$10.3M | $100.4M | $100.4M | — | — |
3. SONO Data-Verified Investor FAQ (RQD Rating, Sector Peers, SEC Forensics & Technicals)
✓ SCHEMA.ORG FAQPAGE JSON-LD ENABLEDIs SONO stock a Buy, Hold, or Sell right now according to Roarable's RQD model?
As of 2026-11-01, Sonos Inc. (NASDAQ: SONO) is rated D+ (Sell / SELL) by Roarable's 5-pillar RQD engine with a composite confidence score of 56/100 at a spot price of $17.46 (-1.63% 1D, market cap $2.07B). Pillar breakdown: Fundamental Cash Engine 12/20, Institutional 13F & Options Flow 9/20, Executive Insider Alignment 12/20, FRED Macro Regime Fit 14/20, and SEC Balance-Sheet Forensics 9/20. Across 146 tracked Consumer Staples issuers, SONO ranks #71 in composite RQD confidence.
How does SONO compare to KN and GNSS in the Consumer Staples sector?
Within the Consumer Staples sector (Consumer Electronics/Appliances), SONO carries a Roarable D+ (56/100 RQD), trailing P/E of N/A, gross margin of 43.7%, and ROIC of -30.5%. By comparison, KN (Knowles Corporation) holds a C grade (62/100 RQD, P/E 67.0x, ROIC 6.6%, cap $2.96B) and GNSS (Genasys Inc.) posts a E grade (34/100 RQD, P/E N/A, ROIC -35.0%, cap $77.0M). Among the 5-stock peer group, KN leads on earnings multiple (67.0x) while KN leads on capital efficiency (6.6% ROIC).
What are the biggest fundamental strengths and SEC risk factors for SONO?
Per SONO's SEC EDGAR XBRL 10-K filing (FY2025, filed 2025-09-27, CIK 0001314727), Sonos Inc. generated $1.44B in revenue (-4.9% YoY), -$61.1M in net income, and $136.9M in free cash flow against $947.9M in total assets and $0 in total debt. Key quantitative strengths: Established market leader in Consumer Staples with deep daily trading liquidity.. Primary risk factors monitored: Company executives have done more routine share selling than personal cash buying lately.. Institutional options positioning shows a 50% call / 50% put premium split.
Where is SONO trading relative to its 50-day, 200-day, and 52-week technical levels?
SONO last traded at $17.46 (-1.63% on volume of 920,090 shares), positioning the stock +4.99% above its 50-day simple moving average ($16.63) and +14.42% above its 200-day simple moving average ($15.26). Across its 52-week range of $12.44 to $19.82, SONO sits at the 68.0% percentile with a 14-day RSI of 38.0 (NEUTRAL RANGE) and an implied next-earnings move of ±7.3% ($16.19 to $18.73).
SONO Investor FAQ & Complete 8-Part Research Index
100% OPEN ACCESS • SEC EDGAR × CBOE × FREDWhy is SONO stock moving today?
Why SONO Stock slipped -1.63% Today — RQD Quant Desk Flash. Stretched risk/reward at current multiples (-31% return on capital) under elevated 10-year interest-rate pressure.