Priority Technology Holdings Inc. (PRTH) carries a Roarable Rating of D+ (Sell) with 56/100 RQD Confidence due to weak cash-flow efficiency and sensitivity to current interest rates. Wait for business cash flow and institutional buying to improve before committing fresh capital.
Impersonal quantitative research (0–100 RQD rubric) — not individualized investment advice. Past performance does not guarantee future results. Full Disclaimer
SEC Form 4 / 13F Thermometer: 86% Net Buy • Cannibal Buyback (-2.92% YoY Shares)
FRED Regime × Technicals: 99% of 52W Range • RSI-14 at 76.9 (OVERBOUGHT (>70))
Put hedging (50% put share) caps near-term gamma upside (-13 pts vs max)
Even with a 56/100 (D+) score, PRTH faces multiple-compression risk if 11.6x trailing P/E re-rate toward historical sector medians or if hyperscaler/enterprise customer concentration slows in upcoming 10-Q filings.
Recent SEC filings added new risk-factor disclosures that warrant keeping an eye on margins.
Dilution & Margin Drag: Cannibal Buyback (-2.92% YoY Shares) — any gross margin slip below 49.5% triggers an automatic RQD downgrade.
Technical & Forensic Kill-Switch: A daily close below the 50D SMA ($6.93) or 200D SMA ($6.09) invalidates the momentum regime and cuts Target Base ($7.78) toward Bear Floor ($6.07).
Priority Technology Holdings Inc. (PRTH) slipped 0.00% to $7.85, trading at 99% of its 52-week range ($4.44 – $7.86). Stretched risk/reward at 12x P/E (13% return on capital) under elevated 10-year interest-rate pressure.
ALPHARETTA, Ga., October 29, 2026--Priority Commerce (NASDAQ: PRTH) ("Priority" or the "Company"), the payments and banking solution that streamlines collecting, storing, lending and sending money to unlock revenue oppor
ALPHARETTA, Ga., October 27, 2026--Priority Commerce today announced a new multi-year partnership with the NFL’s Cincinnati Bengals to provide ticketing payment processing.
Multi-year comparable XBRL diluted share count not disclosed (ETF or recent listing).
vs. +8.3% actual YoY revenue growth (assuming 9.25% cost of equity & 16.5x terminal multiple).
No active Ellis Vennor swing setup published on PRTH today. View full Setup Ledger →
No direct multi-tier Butterfly edges indexed yet for PRTH. Explore sector supply chains on /butterfly.
Across 1011 tracked Consumer Discretionary securities in the Roarable RQD universe, Priority Technology Holdings Inc. (PRTH) ranks #511 by composite RQD confidence (56/100, grade D+) and #561 by equity capitalization ($647.2M). Within this direct 5-issuer industry benchmark cohort, PRTH leads on earnings valuation at 11.6x trailing P/E, while MAX leads on capital efficiency and profitability with 19.7% ROIC and 15.0% gross margin. QNST currently holds the highest overall quantitative score in the immediate peer group at 73/100 (B) compared with PRTH at 56/100 (D+).
| Ticker / Company | Roarable Grade | RQD Score | Trailing P/E | Gross Margin | ROIC | 1D Change | Market Cap | Head-to-Head |
|---|---|---|---|---|---|---|---|---|
| PRTH
ACTIVE
Priority Technology Holdings Inc. | D+ | 56/100 | 11.6x | — | 12.9% | 0.00% | $647.2M | Benchmark Subject |
| CASS Cass Information Systems Inc | C+ | 66/100 | 19.6x | — | 14.5% | -0.30% | $687.8M | /cass-vs-prth → |
| PHR Phreesia Inc. | D+ | 57/100 | — | — | -2.0% | +1.29% | $777.7M | /phr-vs-prth → |
| MAX MediaAlpha Inc. (Class A) | B- | 70/100 | 32.6x | 15.0% | 19.7% | +20.56% | $836.4M | /max-vs-prth → |
| QNST QuinStreet Inc. | B | 73/100 | — | 10.1% | 2.6% | +4.83% | $980.8M | /qnst-vs-prth → |
In its most recent audited fiscal period (FY2025, filed 2025-12-31), Priority Technology Holdings Inc. (PRTH) reported GAAP revenue of $953.0M (+8.3% vs. FY2024 revenue of $879.7M , and +26.1% cumulative change since FY2023) , GAAP net income of $55.7M, operating cash flow of $100.0M, and free cash flow of $75.1M (+17.5% YoY). On the balance sheet, PRTH closed FY2025 with $2.40B in total assets against $1.04B in total debt (Altman Z-Score: 0.75, Piotroski F-Score: 7/9).
| Fiscal Period | Filing Date | Revenue | Net Income | Operating Cash Flow | Free Cash Flow | Total Assets | Total Debt |
|---|---|---|---|---|---|---|---|
| FY2025 (FY) | 2025-12-31 | $953.0M | $55.7M | $100.0M | $75.1M | $2.40B | $1.04B |
| FY2024 (FY) | 2024-12-31 | $879.7M | $24.0M | $85.6M | $63.9M | $1.83B | $920.9M |
| FY2023 (FY) | 2023-12-31 | $755.6M | -$1.3M | $81.3M | $81.3M | — | — |
As of 2026-11-01, Priority Technology Holdings Inc. (NASDAQ: PRTH) is rated D+ (Sell / SELL) by Roarable's 5-pillar RQD engine with a composite confidence score of 56/100 at a spot price of $7.85 (0.00% 1D, market cap $647.2M). Pillar breakdown: Fundamental Cash Engine 10/20, Institutional 13F & Options Flow 7/20, Executive Insider Alignment 9/20, FRED Macro Regime Fit 12/20, and SEC Balance-Sheet Forensics 18/20. Across 1011 tracked Consumer Discretionary issuers, PRTH ranks #511 in composite RQD confidence.
Within the Consumer Discretionary sector (Business Services), PRTH carries a Roarable D+ (56/100 RQD), trailing P/E of 11.6x, gross margin of —, and ROIC of 12.9%. By comparison, CASS (Cass Information Systems Inc) holds a C+ grade (66/100 RQD, P/E 19.6x, ROIC 14.5%, cap $687.8M) and PHR (Phreesia Inc.) posts a D+ grade (57/100 RQD, P/E N/A, ROIC -2.0%, cap $777.7M). Among the 5-stock peer group, PRTH leads on earnings multiple (11.6x) while MAX leads on capital efficiency (19.7% ROIC).
Per PRTH's SEC EDGAR XBRL 10-K filing (FY2025, filed 2025-12-31, CIK 0001653558), Priority Technology Holdings Inc. generated $953.0M in revenue (+8.3% YoY), $55.7M in net income, and $75.1M in free cash flow against $2.40B in total assets and $1.04B in total debt. Key quantitative strengths: Company leadership has skin in the game with net positive insider conviction.. Primary risk factors monitored: Recent SEC filings added new risk-factor disclosures that warrant keeping an eye on margins.. Institutional options positioning shows a 50% call / 50% put premium split.
PRTH last traded at $7.85 (0.00% on volume of 263,044 shares), positioning the stock +13.28% above its 50-day simple moving average ($6.93) and +28.90% above its 200-day simple moving average ($6.09). Across its 52-week range of $4.44 to $7.86, PRTH sits at the 99.7% percentile with a 14-day RSI of 76.9 (OVERBOUGHT (>70)) and an implied next-earnings move of ±1.8% ($7.71 to $7.99).
Why PRTH Stock Traded Steady Today — RQD Quant Desk Flash. Stretched risk/reward at 12x P/E (13% return on capital) under elevated 10-year interest-rate pressure.