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Why BZUN Stock dropped -2.68% Today — RQD Quant Desk Flash
Baozun Inc. (BZUN) carries a Roarable Rating of D (Sell) with 51/100 RQD Confidence due to weak cash-flow efficiency and sensitivity to current interest rates. Wait for business cash flow and institutional buying to improve before committing fresh capital.
🤖 Mara Quenwick • AI Quant Lead (Click for Instant Brief)
Is BZUN stock a Buy, Hold, or Sell right now according to Roarable's RQD model?
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As of 2026-11-02, Baozun Inc. (NASDAQ: BZUN) is rated D (Sell / SELL) by Roarable's 5-pillar RQD engine with a composite confidence score of 51/100 at a spot price of $3.27 (-2.68% 1D, market cap $195.3M). Pillar breakdown: Fundamental Cash Engine 10/20, Institutional 13F & Options Flow 12/20, Executive Insider Alignment 8/20, FRED Macro Regime Fit 12/20, and SEC Balance-Sheet Forensics 9/20. Across 1011 tracked Consumer Discretionary issuers, BZUN ranks #548 in composite RQD confidence.
🤖 Ellis Vennor • AI Peer & Flow Quant (Click for Instant Brief)
How does BZUN compare to NXH and DIBS in the Consumer Discretionary sector?
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Within the Consumer Discretionary sector (Catalog/Specialty Distribution), BZUN carries a Roarable D (51/100 RQD), trailing P/E of N/A, gross margin of 74.1%, and ROIC of 1.6%. By comparison, NXH (Neighborhood Intelligence Inc.) holds a E grade (19/100 RQD, P/E N/A, ROIC -35.0%, cap $170.4M) and DIBS (1stdibs.com Inc.) posts a E grade (33/100 RQD, P/E N/A, ROIC -21.2%, cap $166.1M). Among the 5-stock peer group, BZUN leads on earnings multiple (N/A) while BZUN leads on capital efficiency (1.6% ROIC).
🤖 Gideon Ashmere • AI SEC 10-K Forensics (Click for Instant Brief)
What are the biggest fundamental strengths and SEC risk factors for BZUN?
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Per BZUN's SEC EDGAR XBRL 10-K filing (FY2025, filed 2025-12-31, CIK 0001625414), Baozun Inc. generated $1.42B in revenue (+10.2% YoY), -$34.6M in net income, and $44.9M in free cash flow against $1.39B in total assets and $0 in total debt. Key quantitative strengths: Established market leader in Consumer Discretionary with deep daily trading liquidity.. Primary risk factors monitored: Company executives have done more routine share selling than personal cash buying lately.. Institutional options positioning shows a 50% call / 50% put premium split.
Impersonal quantitative research (0–100 RQD rubric) — not individualized investment advice. Past performance does not guarantee future results. Full Disclaimer
20D Institutional Volume Accumulation (±12.5% realized swing band)
FRED Regime × Technicals: 65% of 52W Range • RSI-14 at 50.4 (NEUTRAL RANGE)
Balance-sheet & 10-K footnote risk deducts 12 pts from forensic ceiling
⚔️ Adversarial Opposing Case: What Could Spark a BZUN Turnaround Squeeze
While BZUN currently carries a cautious 51/100 (D) rating due to SEC 10-K Forensic Risk (8/20), shorts face asymmetric squeeze risk if free cash flow inflects or management executes accretive buybacks.
Established market leader in Consumer Discretionary with deep daily trading liquidity.
Options & Short-Covering Gamma: Reclaiming the 50-day SMA ($3.13) and Max Pain ($3.43) forces dealer call-delta covering toward $4.12.
Forensic Repair Trigger: Halting share dilution (Disciplined Float (-0.40% YoY Shares)) or retiring high-cost debt immediately upgrades the SEC 10-K Forensic pillar.
Why BZUN Stock dropped -2.68% Today — RQD Quant Desk Flash
Baozun Inc. (BZUN) dropped -2.68% to $3.27, trading at 65% of its 52-week range ($2.07 – $3.92). Stretched risk/reward at current multiples (2% return on capital) under elevated 10-year interest-rate pressure.
- ▸Technical Tape: Trading at 65% of its 52-week range ($2.07 – $3.92) with RSI-14 at 50.4 (NEUTRAL RANGE).
- ▸Volatility Profile: Historical 20-day realized swing band of ±12.5% around $3.27 (no active unusual options sweep snapshot on file).
- ▸Fundamental Anchor: Roarable D (Sell) backed by 74.1% gross margin and $44.9M annual free cash flow.
Gainers Lobo Technologies (NASDAQ:LOBO) stock moved upwards by 8.4% to $0.49 during Thursday's pre-market session. The market value of their outstanding shares is at $6.4 million. E-Home Household Service
Red-Light Warning Desk: Spotting SEC Cash-Flow & Dilution Risks Before Downgrades (Featuring BZUN)
- ✓Walkthrough of BZUN's RQD Radar, SEC cash-conversion gap & downside invalidation levels
- ✓3 asymmetric Bear/Hedge frameworks when 10-year Treasury yields stay elevated
- ✓Includes nightly RQD rating-change & forensic signal email alerts on your tracked stocks
BZUN Dilution Monitor, Expectations Hurdle, Butterfly Connections & Policy Exposure
Multi-year comparable XBRL diluted share count not disclosed (ETF or recent listing).
vs. +10.2% actual YoY revenue growth (assuming 9.25% cost of equity & 16.5x terminal multiple).
No active Ellis Vennor swing setup published on BZUN today. View full Setup Ledger →
No direct multi-tier Butterfly edges indexed yet for BZUN. Explore sector supply chains on /butterfly.
📊 Quantitative Sector Peer Comparison, SEC Filing Delta & Investment FAQ (BZUN)
1. Head-to-Head Consumer Discretionary Peer Comparison (BZUN vs. NXH, DIBS, TDUP, AKA)
Industry: Catalog/Specialty Distribution (29 Tracked Issuers)Across 1011 tracked Consumer Discretionary securities in the Roarable RQD universe, Baozun Inc. (BZUN) ranks #548 by composite RQD confidence (51/100, grade D) and #697 by equity capitalization ($195.3M). Within this direct 5-issuer industry benchmark cohort, BZUN leads on earnings valuation at N/A trailing P/E, while BZUN leads on capital efficiency and profitability with 1.6% ROIC and 74.1% gross margin. BZUN currently leads its immediate peer cohort in composite quantitative strength at 51/100 (D).
| Ticker / Company | Roarable Grade | RQD Score | Trailing P/E | Gross Margin | ROIC | 1D Change | Market Cap | Head-to-Head |
|---|---|---|---|---|---|---|---|---|
| BZUN
ACTIVE
Baozun Inc. | D | 51/100 | — | 74.1% | 1.6% | -2.68% | $195.3M | Benchmark Subject |
| NXH Neighborhood Intelligence Inc. | E | 19/100 | — | 24.7% | -35.0% | -1.29% | $170.4M | /nxh-vs-bzun → |
| DIBS 1stdibs.com Inc. | E | 33/100 | — | 73.0% | -21.2% | 0.00% | $166.1M | /dibs-vs-bzun → |
| TDUP ThredUp Inc. (Class A) | E | 29/100 | — | 79.4% | -35.0% | -6.31% | $291.6M | /tdup-vs-bzun → |
| AKA a.k.a. Brands Holding Corp. | E | 33/100 | — | 57.3% | -7.8% | -4.77% | $117.5M | /aka-vs-bzun → |
2. Multi-Year SEC XBRL Revenue, Cash Flow & Balance-Sheet Trajectory (FY2023–FY2025)
SEC EDGAR 10-K • FILED 2025-12-31 • CIK 0001625414In its most recent audited fiscal period (FY2025, filed 2025-12-31), Baozun Inc. (BZUN) reported GAAP revenue of $1.42B (+10.2% vs. FY2024 revenue of $1.29B , and +14.6% cumulative change since FY2023) , GAAP net income of -$34.6M, operating cash flow of $60.1M, and free cash flow of $44.9M (+1162.6% YoY). On the balance sheet, BZUN closed FY2025 with $1.39B in total assets against $0 in total debt (Altman Z-Score: 1.50, Piotroski F-Score: 6/9).
| Fiscal Period | Filing Date | Revenue | Net Income | Operating Cash Flow | Free Cash Flow | Total Assets | Total Debt |
|---|---|---|---|---|---|---|---|
| FY2025 (FY) | 2025-12-31 | $1.42B | -$34.6M | $60.1M | $44.9M | $1.39B | — |
| FY2024 (FY) | 2024-12-31 | $1.29B | -$25.4M | $13.9M | -$4.2M | $1.40B | — |
| FY2023 (FY) | 2023-12-31 | $1.24B | -$39.2M | $63.1M | $63.1M | — | — |
3. BZUN Data-Verified Investor FAQ (RQD Rating, Sector Peers, SEC Forensics & Technicals)
✓ SCHEMA.ORG FAQPAGE JSON-LD ENABLEDIs BZUN stock a Buy, Hold, or Sell right now according to Roarable's RQD model?
As of 2026-11-02, Baozun Inc. (NASDAQ: BZUN) is rated D (Sell / SELL) by Roarable's 5-pillar RQD engine with a composite confidence score of 51/100 at a spot price of $3.27 (-2.68% 1D, market cap $195.3M). Pillar breakdown: Fundamental Cash Engine 10/20, Institutional 13F & Options Flow 12/20, Executive Insider Alignment 8/20, FRED Macro Regime Fit 12/20, and SEC Balance-Sheet Forensics 9/20. Across 1011 tracked Consumer Discretionary issuers, BZUN ranks #548 in composite RQD confidence.
How does BZUN compare to NXH and DIBS in the Consumer Discretionary sector?
Within the Consumer Discretionary sector (Catalog/Specialty Distribution), BZUN carries a Roarable D (51/100 RQD), trailing P/E of N/A, gross margin of 74.1%, and ROIC of 1.6%. By comparison, NXH (Neighborhood Intelligence Inc.) holds a E grade (19/100 RQD, P/E N/A, ROIC -35.0%, cap $170.4M) and DIBS (1stdibs.com Inc.) posts a E grade (33/100 RQD, P/E N/A, ROIC -21.2%, cap $166.1M). Among the 5-stock peer group, BZUN leads on earnings multiple (N/A) while BZUN leads on capital efficiency (1.6% ROIC).
What are the biggest fundamental strengths and SEC risk factors for BZUN?
Per BZUN's SEC EDGAR XBRL 10-K filing (FY2025, filed 2025-12-31, CIK 0001625414), Baozun Inc. generated $1.42B in revenue (+10.2% YoY), -$34.6M in net income, and $44.9M in free cash flow against $1.39B in total assets and $0 in total debt. Key quantitative strengths: Established market leader in Consumer Discretionary with deep daily trading liquidity.. Primary risk factors monitored: Company executives have done more routine share selling than personal cash buying lately.. Institutional options positioning shows a 50% call / 50% put premium split.
Where is BZUN trading relative to its 50-day, 200-day, and 52-week technical levels?
BZUN last traded at $3.27 (-2.68% on volume of 113,508 shares), positioning the stock +4.47% above its 50-day simple moving average ($3.13) and +17.63% above its 200-day simple moving average ($2.78). Across its 52-week range of $2.07 to $3.92, BZUN sits at the 64.9% percentile with a 14-day RSI of 50.4 (NEUTRAL RANGE) and an implied next-earnings move of ±12.5% ($2.86 to $3.68).
BZUN Investor FAQ & Complete 8-Part Research Index
100% OPEN ACCESS • SEC EDGAR × CBOE × FREDWhy is BZUN stock moving today?
Why BZUN Stock dropped -2.68% Today — RQD Quant Desk Flash. Stretched risk/reward at current multiples (2% return on capital) under elevated 10-year interest-rate pressure.