Reed's Inc. (REED) carries a Roarable Rating of E (Strong Sell) with 34/100 RQD Confidence due to weak cash-flow efficiency and sensitivity to current interest rates. Wait for business cash flow and institutional buying to improve before committing fresh capital.
As of 2026-11-01, Reed's Inc. (NYSE: REED) is rated E (Strong Sell / SELL) by Roarable's 5-pillar RQD engine with a composite confidence score of 34/100 at a spot price of $0.69 (-6.33% 1D, market cap $8.2M). Pillar breakdown: Fundamental Cash Engine 4/20, Institutional 13F & Options Flow 11/20, Executive Insider Alignment 8/20, FRED Macro Regime Fit 8/20, and SEC Balance-Sheet Forensics 3/20. Across 146 tracked Consumer Staples issuers, REED ranks #134 in composite RQD confidence.
Within the Consumer Staples sector (Beverages (Production/Distribution)), REED carries a Roarable E (34/100 RQD), trailing P/E of N/A, gross margin of 20.4%, and ROIC of -35.0%. By comparison, WVVI (Willamette Valley Vineyards Inc.) holds a E grade (34/100 RQD, P/E N/A, ROIC -1.4%, cap $9.0M) and EPSM (Epsium Enterprise Limited (Class A)) posts a D- grade (35/100 RQD, P/E N/A, ROIC -10.3%, cap $11.6M). Among the 5-stock peer group, REED leads on earnings multiple (N/A) while WVVI leads on capital efficiency (-1.4% ROIC).
Per REED's SEC EDGAR XBRL 10-K filing (FY2025, filed 2025-12-31, CIK 0001140215), Reed's Inc. generated $34.1M in revenue (-10.2% YoY), -$15.8M in net income, and -$17.3M in free cash flow against $23.3M in total assets and $0 in total debt. Key quantitative strengths: Established market leader in Consumer Staples with deep daily trading liquidity.. Primary risk factors monitored: Company executives have done more routine share selling than personal cash buying lately.. Institutional options positioning shows a 50% call / 50% put premium split.
Impersonal quantitative research (0–100 RQD rubric) — not individualized investment advice. Past performance does not guarantee future results. Full Disclaimer
20D Institutional Volume Accumulation (±12.5% realized swing band)
Altman Z-Score 3.80 (FORTRESS SAFE (>3.0)) • Piotroski F-Score 1/9
Dilution Drag (+1.28% YoY Shares) & executive Form 4 sales trim 16 pts from alignment
While REED currently carries a cautious 34/100 (E) rating due to Insider Conviction & Share Dilution (4/20), shorts face asymmetric squeeze risk if free cash flow inflects or management executes accretive buybacks.
Established market leader in Consumer Staples with deep daily trading liquidity.
Options & Short-Covering Gamma: Reclaiming the 50-day SMA ($0.73) and Max Pain ($0.72) forces dealer call-delta covering toward $8.40.
Forensic Repair Trigger: Halting share dilution (Dilution Drag (+1.28% YoY Shares)) or retiring high-cost debt immediately upgrades the SEC 10-K Forensic pillar.
Reed's Inc. (REED) dropped -6.33% to $0.69, trading at 5% of its 52-week range ($0.33 – $8). Stretched risk/reward at current multiples (-35% return on capital) under elevated 10-year interest-rate pressure.
NORWALK, Conn., Oct. 29, 2026 (GLOBE NEWSWIRE) -- Reed’s, Inc. (NYSE American: REED) (“Reed’s” or the “Company”), owner of the nation’s leading portfolio of handcrafted, natural ginger beverages, will host a conference c
NORWALK, Conn., Oct. 28, 2026 (GLOBE NEWSWIRE) -- Reed’s, Inc. (NYSE American: REED) (“Reed’s” or the “Company”), owner of the nation’s leading portfolio of handcrafted, natural ginger beverages, today announced that it
Reed’s, Inc. (NYSE:REED) ("Reed’s" or the "Company"), owner of the nation’s leading portfolio of handcrafted, natural ginger beverages, today announced that it has entered into a securities purchase
After the Oct. 23 US session, SHFS, CLRO and RENT led after-hours gainers, while SDST, VSME and OIS led after-hours losers.
STAK Inc-A led US stock gainers with a 63.5% jump and POMDOCTOR LTD - ADR led losers with a 39.83% drop in the Oct. 22, 2026 session.
US session top movers include SVRN and XHLD among gainers, while PRSO and WORX lead losers, each with double-digit percentage changes.
Today's unusual-volume list includes PRSO, SHFS, AHT, REED and GUTS, with moves ranging from steep declines to sharp gains on above-average volume.
NORWALK, Conn., Oct. 21, 2026 (GLOBE NEWSWIRE) -- Reed’s, Inc. (NYSE American: REED) (“Reed’s” or the “Company”), owner of the nation’s leading portfolio of handcrafted, natural ginger beverages, today announced that the
Today's US session top movers include SDEV up 62.64%, SHFS up 59.07%, and CJMB down 36.36%, with AHT and AMOD among gainers on company news.
Reed’s, Inc. (NYSE:REED) ("Reed’s" or the "Company"), owner of the nation’s leading portfolio of handcrafted, natural ginger beverages, today announced that the Company has become aware of unusual
Multi-year comparable XBRL diluted share count not disclosed (ETF or recent listing).
vs. -10.2% actual YoY revenue growth (assuming 9.25% cost of equity & 16.5x terminal multiple).
No active Ellis Vennor swing setup published on REED today. View full Setup Ledger →
No direct multi-tier Butterfly edges indexed yet for REED. Explore sector supply chains on /butterfly.
Across 146 tracked Consumer Staples securities in the Roarable RQD universe, Reed's Inc. (REED) ranks #134 by composite RQD confidence (34/100, grade E) and #129 by equity capitalization ($8.2M). Within this direct 5-issuer industry benchmark cohort, REED leads on earnings valuation at N/A trailing P/E, while WVVI leads on capital efficiency and profitability with -1.4% ROIC and 60.5% gross margin. AMSS currently holds the highest overall quantitative score in the immediate peer group at 54/100 (D+) compared with REED at 34/100 (E).
| Ticker / Company | Roarable Grade | RQD Score | Trailing P/E | Gross Margin | ROIC | 1D Change | Market Cap | Head-to-Head |
|---|---|---|---|---|---|---|---|---|
| REED
ACTIVE
Reed's Inc. | E | 34/100 | — | 20.4% | -35.0% | -6.33% | $8.2M | Benchmark Subject |
| WVVI Willamette Valley Vineyards Inc. | E | 34/100 | — | 60.5% | -1.4% | -1.38% | $9.0M | /wvvi-vs-reed → |
| EPSM Epsium Enterprise Limited (Class A) | D- | 35/100 | — | 14.7% | -10.3% | +0.80% | $11.6M | /epsm-vs-reed → |
| IBG Innovation Beverage Group Limited | E | 34/100 | — | 44.2% | -35.0% | -6.37% | $4.0M | /ibg-vs-reed → |
| AMSS AMASS Brands Inc. | D+ | 54/100 | — | — | — | -3.11% | $3.5M | /amss-vs-reed → |
In its most recent audited fiscal period (FY2025, filed 2025-12-31), Reed's Inc. (REED) reported GAAP revenue of $34.1M (-10.2% vs. FY2024 revenue of $38.0M , and -23.8% cumulative change since FY2023) , GAAP net income of -$15.8M, operating cash flow of -$17.0M, and free cash flow of -$17.3M (-175.8% YoY). On the balance sheet, REED closed FY2025 with $23.3M in total assets against $0 in total debt (Altman Z-Score: N/A, Piotroski F-Score: 1/9).
| Fiscal Period | Filing Date | Revenue | Net Income | Operating Cash Flow | Free Cash Flow | Total Assets | Total Debt |
|---|---|---|---|---|---|---|---|
| FY2025 (FY) | 2025-12-31 | $34.1M | -$15.8M | -$17.0M | -$17.3M | $23.3M | — |
| FY2024 (FY) | 2024-12-31 | $38.0M | -$13.2M | -$6.1M | -$6.3M | $25.1M | — |
| FY2023 (FY) | 2023-12-31 | $44.7M | -$15.5M | -$4.3M | -$4.3M | — | — |
As of 2026-11-01, Reed's Inc. (NYSE: REED) is rated E (Strong Sell / SELL) by Roarable's 5-pillar RQD engine with a composite confidence score of 34/100 at a spot price of $0.69 (-6.33% 1D, market cap $8.2M). Pillar breakdown: Fundamental Cash Engine 4/20, Institutional 13F & Options Flow 11/20, Executive Insider Alignment 8/20, FRED Macro Regime Fit 8/20, and SEC Balance-Sheet Forensics 3/20. Across 146 tracked Consumer Staples issuers, REED ranks #134 in composite RQD confidence.
Within the Consumer Staples sector (Beverages (Production/Distribution)), REED carries a Roarable E (34/100 RQD), trailing P/E of N/A, gross margin of 20.4%, and ROIC of -35.0%. By comparison, WVVI (Willamette Valley Vineyards Inc.) holds a E grade (34/100 RQD, P/E N/A, ROIC -1.4%, cap $9.0M) and EPSM (Epsium Enterprise Limited (Class A)) posts a D- grade (35/100 RQD, P/E N/A, ROIC -10.3%, cap $11.6M). Among the 5-stock peer group, REED leads on earnings multiple (N/A) while WVVI leads on capital efficiency (-1.4% ROIC).
Per REED's SEC EDGAR XBRL 10-K filing (FY2025, filed 2025-12-31, CIK 0001140215), Reed's Inc. generated $34.1M in revenue (-10.2% YoY), -$15.8M in net income, and -$17.3M in free cash flow against $23.3M in total assets and $0 in total debt. Key quantitative strengths: Established market leader in Consumer Staples with deep daily trading liquidity.. Primary risk factors monitored: Company executives have done more routine share selling than personal cash buying lately.. Institutional options positioning shows a 50% call / 50% put premium split.
REED last traded at $0.69 (-6.33% on volume of 86,424 shares), positioning the stock -5.48% below its 50-day simple moving average ($0.73) and -63.49% below its 200-day simple moving average ($1.89). Across its 52-week range of $0.33 to $8.00, REED sits at the 4.7% percentile with a 14-day RSI of 58.2 (BULLISH MOMENTUM) and an implied next-earnings move of ±12.5% ($1.00 to $0.78).
Why REED Stock dropped -6.33% Today — RQD Quant Desk Flash. Stretched risk/reward at current multiples (-35% return on capital) under elevated 10-year interest-rate pressure.
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