Why ELF Stock dropped -2.13% Today — RQD Quant Desk Flash

$112.95 -2.13% NYSE • Public Delayed / 60s Snapshot

e.l.f. Beauty Inc. (ELF) carries a Roarable Rating of C+ (Hold) with 68/100 RQD Confidence. The underlying business is intact, so current owners don’t need to panic-sell—but mixed big-money flow or rich pricing means new buyers can afford to wait for either a pullback or a B-or-higher upgrade.

ROARABLE C+ • HOLD / WATCH Cap $6.66B
INTERACTIVE SCENARIO DECK:
🛡️ Portfolio Crash X-Ray
RQD QUANT TACHOMETERHOLD / WATCH • C+
025507510068
2-of-3 JEV AI Jury Bullish
Cash
SEC
Whale
5-PILLAR SNOWFLAKE RADARRw C- · Rk B+
Cash (14)Whales (10)SEC (16)Macro (16)CEO (12)
Each axis scored 0–20
12M PRICE TARGET CONE+4.5% Base Target
$139 Bull$118 Base$92 Bear
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WHALE OPTIONS TUG-OF-WAR:53% Call Buyers ($2.4M)
47% PutsMax Pain: $111.00
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Why ELF Stock dropped -2.13% Today — RQD Quant Desk Flash

e.l.f. Beauty Inc. (ELF) dropped -2.13% to $112.95 as options desks priced 53% call premium vs. 47% put protection around the $111 max-pain magnet. Solid 71% profit margin (4% return on capital), mixed timing at 185x P/E—hold if owned, no rush to chase.

  • ▸Technical Tape: Trading at 86% of its 52-week range ($48.82 – $123.07) with RSI-14 at 55.5 (BULLISH MOMENTUM).
  • ▸Whale Options Positioning: $2.4M in bullish call flow vs. $2.1M in put flow (Put/Call 0.89x, implied earnings swing ±6.6%).
  • ▸Fundamental Anchor: Roarable C+ (Hold) backed by 70.7% gross margin and $190.1M annual free cash flow.
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ELF // CANDLESTICK & AUTO-TRENDLINE WORKSTATION6M: +74.60%🛡️ HOLDING TREND SUPPORT
2026-10-30O $113.3H $114.5L $110.5C $111.7VOL 1.03M
RES: $142.8SUP: $110.0SMA50: $105.5SMA200: $81.30
$123.2$103.0$82.86$62.71$42.57RES $142.8SUP $110.0$111.72026-04-302026-06-152026-07-312026-09-162026-10-30
PRIMARY-SOURCE FORENSICS, SECOND-ORDER LINKS & AI ANALYST DESK

ELF Dilution Monitor, Expectations Hurdle, Butterfly Connections & Policy Exposure

Share Count & Dilution Monitor (#25)

Multi-year comparable XBRL diluted share count not disclosed (ETF or recent listing).

Reverse-DCF Expectations Hurdle (#30)
48.0%/yr Implied 5Y Growth

vs. +24.6% actual YoY revenue growth (assuming 9.25% cost of equity & 16.5x terminal multiple).

Ellis Vennor Setup Ledger (#33)

No active Ellis Vennor swing setup published on ELF today. View full Setup Ledger →

🦋 Documented & Second-Order Butterfly Connections Open Graph →

No direct multi-tier Butterfly edges indexed yet for ELF. Explore sector supply chains on /butterfly.

AI Analyst Theses, Washington Policy & Company Video
🎬 No recent verified company-specific video clip queued for ELF today (we never pad ticker pages with unrelated generic clips). Browse Macro Video Desk →

ELF Investor FAQ & Complete 8-Part Research Index

100% OPEN ACCESS • SEC EDGAR × CBOE × FRED

Why is ELF stock moving today?

Why ELF Stock dropped -2.13% Today — RQD Quant Desk Flash. Solid 71% profit margin (4% return on capital), mixed timing at 185x P/E—hold if owned, no rush to chase.