Wayfair Inc. (W) Revenue-to-Profit Sankey Flow & SEC XBRL Financials
Wayfair Inc. (W) carries a Roarable Rating of C+ (Hold) with 67/100 RQD Confidence. The underlying business is intact, so current owners don’t need to panic-sell—but mixed big-money flow or rich pricing means new buyers can afford to wait for either a pullback or a B-or-higher upgrade.
How W Turns Every Dollar of Sales Into Real Bottom-Line Profit
Multi-Year SEC EDGAR XBRL Revenue, Net Profit & Free Cash Flow Trajectory
| Fiscal Year | Revenue | Gross Margin | Op Margin | Net Profit | Free Cash Flow | ROIC % |
|---|---|---|---|---|---|---|
| FY 2025 | $12.46B | 30.2% | 0.1% | -$313.0M | $464.0M | 95% |
| FY 2024 | $11.85B | 30.2% | -3.9% | -$492.0M | $244.0M | -45% |
| FY 2023 | $12.00B | 44% | -6.8% | -$738.0M | -$191.1M | -7.4% |
Red-Light Warning Desk: How Pros Profit When Overhyped Stocks Crack (Featuring W)
- ✓Live walkthrough of W's RQD Radar, SEC cash-conversion gap & downside levels
- ✓3 asymmetric Bear/Hedge setups institutions use when 10-year yields stay elevated
- ✓Includes instant 24/7 email alert whenever any of your stocks flip to Red
W Dilution Monitor, Expectations Hurdle, Butterfly Connections & Policy Exposure
Multi-year comparable XBRL diluted share count not disclosed (ETF or recent listing).
vs. +5.1% actual YoY revenue growth (assuming 9.25% cost of equity & 16.5x terminal multiple).
No active Ellis Vennor swing setup published on W today. View full Setup Ledger →
No direct multi-tier Butterfly edges indexed yet for W. Explore sector supply chains on /butterfly.
W Investor FAQ & Complete 8-Part Research Index
100% OPEN ACCESS • SEC EDGAR × CBOE × FREDHow profitable is Wayfair Inc. (W)?
In FY 2025 (10-K), W converted $12.5B of revenue into a 30.2% gross margin, 0.1% operating margin, and $464.0M in free cash flow (3.7% FCF margin).