ServiceNow Inc. (NOW) Revenue-to-Profit Sankey Flow & SEC XBRL Financials

$109.67 -26.95% NYSE • Public Delayed / 60s Snapshot

ServiceNow Inc. (NOW) carries a Roarable Rating of C (Hold) with 65/100 RQD Confidence. The underlying business is intact, so current owners don’t need to panic-sell—but mixed big-money flow or rich pricing means new buyers can afford to wait for either a pullback or a B-or-higher upgrade.

ROARABLE C • HOLD / WATCH Cap $113.84B
INTERACTIVE SCENARIO DECK:
🛡️ Portfolio Crash X-Ray
RQD QUANT TACHOMETERHOLD / WATCH • C
025507510065
2-of-3 JEV AI Jury Bullish
Cash
SEC
Whale
5-PILLAR SNOWFLAKE RADARRw C- · Rk B
Cash (16)Whales (8)SEC (16)Macro (13)CEO (12)
Each axis scored 0–20
12M PRICE TARGET CONE+3.1% Base Target
$194 Bull$113 Base$88 Bear
🔴 SUNDAY NIGHT PREP • 7:00 PM ET
WHALE OPTIONS TUG-OF-WAR:38% Call Buyers ($7.7M)
62% PutsMax Pain: $107.00
VISUAL REVENUE-TO-PROFIT SANKEY WATERFALL • FY 2025 (10-K)

How NOW Turns Every Dollar of Sales Into Real Bottom-Line Profit

Free Cash Flow:$4.58B (34.5% FCF Margin)
Revenue$13.28BGross Profit $10.29B (77.5%)Cost of Sales $2.98BOp Profit $1.82B (13.7%)OpEx (R&D/SG&A) $8.47BNet Profit$1.75B (13.2%)Tax/Other $76.0M

Multi-Year SEC EDGAR XBRL Revenue, Net Profit & Free Cash Flow Trajectory

■ Revenue■ Net Profit■ Free Cash Flow
FY23
Rev $8.97B
FY24
Rev $10.98B
FY25
Rev $13.28B
Fiscal YearRevenueGross MarginOp MarginNet ProfitFree Cash FlowROIC %
FY 2025$13.28B77.5%13.7%$1.75B$4.58B9.5%
FY 2024$10.98B79.2%12.4%$1.43B$3.42B8.9%
FY 2023$8.97B44%8.5%$1.73B$2.99B1.6%
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Red-Light Warning Desk: How Pros Profit When Overhyped Stocks Crack (Featuring NOW)

  • ✓Live walkthrough of NOW's RQD Radar, SEC cash-conversion gap & downside levels
  • ✓3 asymmetric Bear/Hedge setups institutions use when 10-year yields stay elevated
  • ✓Includes instant 24/7 email alert whenever any of your stocks flip to Red
RQD INSIDER CLUB UPGRADE$49/YEAR
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NOW // CANDLESTICK & AUTO-TRENDLINE WORKSTATION6M: +19.04%🛡️ HOLDING TREND SUPPORT
2026-10-30O $109.1H $109.9L $103.5C $105.1VOL 35.17M
RES: $160.8SUP: $100.6SMA50: $138.7SMA200: $115.0
$164.7$143.2$121.7$100.3$78.77RES $160.8SUP $100.6$105.12026-04-302026-06-152026-07-312026-09-162026-10-30
PRIMARY-SOURCE FORENSICS, SECOND-ORDER LINKS & AI ANALYST DESK

NOW Dilution Monitor, Expectations Hurdle, Butterfly Connections & Policy Exposure

Share Count & Dilution Monitor (#25)

Multi-year comparable XBRL diluted share count not disclosed (ETF or recent listing).

Reverse-DCF Expectations Hurdle (#30)
43.8%/yr Implied 5Y Growth

vs. +20.9% actual YoY revenue growth (assuming 9.25% cost of equity & 16.5x terminal multiple).

Ellis Vennor Setup Ledger (#33)

No active Ellis Vennor swing setup published on NOW today. View full Setup Ledger →

🦋 Documented & Second-Order Butterfly Connections Open Graph →

No direct multi-tier Butterfly edges indexed yet for NOW. Explore sector supply chains on /butterfly.

AI Analyst Theses, Washington Policy & Company Video
🎬 No recent verified company-specific video clip queued for NOW today (we never pad ticker pages with unrelated generic clips). Browse Macro Video Desk →

NOW Investor FAQ & Complete 8-Part Research Index

100% OPEN ACCESS • SEC EDGAR × CBOE × FRED

How profitable is ServiceNow Inc. (NOW)?

In FY 2025 (10-K), NOW converted $13.3B of revenue into a 77.5% gross margin, 13.7% operating margin, and $4.6B in free cash flow (34.5% FCF margin).